Question 1

Will this work for my trade?

Accepted Answer

If you run a real shop with real demand, probably. If the entire plan is ‘make the logo bigger,’ I may not be your guy.

Question 2

What do you actually build?

Accepted Answer

Whatever keeps showing up on your list and never getting finished — websites, booking, follow-up, payments, hiring help, and the other glamorous parts of running a business.

Question 3

Who actually does the work?

Accepted Answer

Isaiah. The same person on the call, in the project, and accountable when something needs fixing.

Question 4

How long until I see something?

Accepted Answer

Usually in week one. You’ll see work, not a presentation explaining how exciting the future work might be.

Question 5

Why does the rate drop with more hours?

Accepted Answer

Predictable hours are easier to plan. Less calendar Tetris for me, a lower rate for you. No secret pricing ritual involved.

Question 6

What if I want to stop?

Accepted Answer

Month-to-month with 14 days’ notice. You keep every file I built. Clean exit.

Question 7

Can you just build my site once and walk away?

Accepted Answer

Yes. One-off work is billed at $50 an hour or quoted as a fixed project. Ongoing commitment is optional, not a timeshare presentation.

Long-form notes from the studio.

Welcome to the journal